Momentum for the WNBL continues to build this offseason with yet another exciting development.
Following the announcement of the broadcast partnership with FOX SPORTS, the WNBL has agreed to a three-year deal with iAthletic to become the league’s official apparel partner, starting in time for the 2017/18 season.
The deal will include a cash component and will see iAthletic provide high quality teamwear for all eight clubs including playing uniforms and official club apparel.
“The addition of iAthletic as the WNBL’s apparel partner is another great development for our league,” said Head of WNBL Sally Phillips.
“They have established an excellent reputation within our sport of cutting edge design, great quality and service. Importantly, this includes the development of what is considered by many as the best female cut uniform in the country.”
iAthletic have over 40 years of professional basketball experience within their team as well as 20 years of sporting apparel manufacturing experience through David Biwer, SEABL and NBL player/coach and now owner of iAthletic.
“We have seen a resurgence in basketball’s popularity globally,” said Biwer.
“Women’s sport in Australia is gaining strong momentum in participation and interest and we believe all the elements are in place to succeed. Therefore, it is an ideal time to partner up with one of the world’s most talented women’s basketball leagues.
“Basketball is our wheelhouse, we live it, we understand it. We want these elite professionals to wear what we believe is the best performance gear in the market.
“They are the best, they should wear the best.”
A number of star athletes are returning for the 2017/18 season as well including Liz Cambage (Deakin Melbourne Boomers), Abby Bishop (MAC Adelaide Lightning), Kelsey Griffin (Bendigo Bank Spirit), Sara Blicavs (Jayco Dandenong Rangers), Sami Whitcomb (Perth Lynx), Jennifer Hamson (Brydens Sydney Uni Flames), Cayla George (JCU Townsville Fire) and Rachel Jarry (University of Canberra Capitals).
“We feel strongly about putting something back into basketball,” said Biwer.
“It is a win for us to partner with this sport.”